The passing of Apple Co-founder Steve Jobs on October 5, 2011 was a watershed moment for me. No matter which side we are on—the PC lovers or the Mac addicts—I think we all recognized the genius of this man. Do you remember Apple Computers’ 1997 Think Different ad campaign? Narrated by Richard Dreyfus, it had…
Write for yourself. No, you should write for your readers. Posts over 500 words will bore your readers to death. But nothing worthwhile can be tackled in a post in fewer than 1,000 words. Your posts don’t need to be interesting; just instructive. Wait. Your posts had better be interesting or your visitors will click…
I’m not a big fan of rant blog posts. They get old fast, especially when every blogger on the block is doing them. But problematic punctuation? Well, that pushes all my buttons. What can I say? I’m a writer. Three months ago, I wondered who the first person was who put an apostrophe in where…
On your way to becoming an A-list blogger, marketer, copywriter, or author, you probably try on ideas. Maybe you even use them. You take the advice, apply it to your personal situation and make it your own. Some might say that’s the definition of a copycat. If you have ever learned a new skill, you…
In the movie Anchorman, Will Ferrell’s character, Ron Burgundy, tells his friends, “Veronica and I tried this new fad called, uh, jogging. I believe it’s ‘jogging’— or ‘yogging.’ It might be a soft ‘j.’” I was almost as ignorant when I launched this blog. Sure, I knew how to pronounce “blogging.” But not much else….
Learn how the right photo can engage your readers with your blog post and help you connect emotionally with them.
Are you chasing your blog’s readers away without even knowing it? Learn how to avoid 10 common blogging mistakes.
Ever wonder if some of the blogging advice out there is just plain wrong? Maybe you are discouraged. You are working hard on your blog but it seems that the stadium is empty, except for those few ‘season ticket holders.’ You have some fans. But you’d like to have more. You’ve read lots of advice about what makes a…
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