Just one month ago, I would not have written this post. Because I needed a fourth social networking time suck like I needed another stray cat to show up at my door. (We have already adopted two.) But then Guy Kawasaki sent me a copy of his new digital book, What the Plus! Google+ for…
When I was a teacher, one of the worst things a kid could have, the thing that would hold her back throughout life and beyond, was low self-concept. It was whispered about children, as though they would never get any farther than flipping hamburgers at McDonald’s because they had, you know: a low self-concept Of…
The other day, I unfollowed someone on Twitter. At first glance, we appeared to have lots in common. He’s a writer, I’m a writer. I thought I could learn some new things from him. But then election season hit. It isn’t that I don’t like hearing opposing views. I have several friends on Twitter with…
I have always loved contests. And while the random chance (will my name be picked?) ones are fun, the competitions that involve skill are my favorites. When I owned my marketing business, Cat’s Eye Group, my most meaningful award ever was a special little one I got from a Chamber of Commerce in a mid-sized…
Kids come to school with ideas already formed. About winning and losing. About being the best at something. About being stronger. Smarter. More cool. As a first grade teacher, I liked to shake things up a bit with my students. Challenge their little worlds. Get them to think differently. A trend in education that started…
Besides producing the most inspiring content in the world, what are the best practices of highly successful bloggers?
Should a blogger ever go off-topic in a post? Do you like getting to know a blogger’s more personal side?
A guest post by Ollin Morales
When you blog consistently, sooner or later you are going to rub someone the wrong way—and that someone is going slap you with a negative comment.
Learn how to deal with a negative comment in a productive, positive way, so that comment doesn’t become one of the biggest downers of your week.
As you read this, I am sitting in the Seattle airport, waiting to board a plane. On my way to WordCamp San Francisco, where everyone from casual WordPress users to those brilliant developer geeks will be hanging out together, sharing ideas. But you know what I’m really excited about? On Sunday, the day after WordCamp ends, I’m going…
Last month, two big companies treated their customers to a surprise. Well, sort of. On March 23, Starbucks hosted their Free Pastry Day. On their website, they said, We love you. It’s not Valentine’s Day or our birthday or anything like that. We feel like doing something nice for you, ‘just because.’ Wow. They made it sound so spontaneous….
I have a marketing friend, a smart guy named Bill Doerr, who describes his target market as biz owners whose greatest assets are ”between their ears and above their shoulder blades.” How’s that for a definition of your pool of prospects? Immediately I get a picture of his clients. Business coaches. Sales consultants. Mortgage brokers. Accountants. He works…
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